Senior Product Analyst - SEO Product
Hybrid · London, England, United Kingdom
Job Summary
Senior Product Analyst to support Wise's SEO product. Own the SEO product analytics, including keyword tracking, attribution/incrementality analysis, and measurement of organic performance. Partner with Product, SEO specialists, UX, and Engineering to identify high-impact opportunities, run A/B tests and SEO split-tests, and translate insights into growth strategies and measurable OKRs. Responsible for data pipelines, data quality, and communicating performance to marketing stakeholders, helping optimize landing page conversion and grow organic traffic across markets.
Required Qualifications
- Advanced SQL skills
- Experience with data visualization tools (Looker, PowerBI, Tableau)
- Experience with Python or R
- Familiar with data pipelines (dbt)
- Experience with A/B testing and experimental design
- Ability to communicate insights and tell a data-driven story
- Experience in product or marketing analytics
- Knowledge of marketing concepts (CAC, LTV, Payback, Contribution Margin)
- SEO experience is preferred but not required
- Visa sponsorship not available for this level
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