Senior Portfolio Manager (Kuala Lumpur)
On-site · Kuala Lumpur, Kuala Lumpur, Malaysia
Job Summary
Senior Portfolio Manager responsible for leading portfolio-level localization of marketing strategies, translating global brand roles and audience segmentation into market-relevant execution. Develop frameworks for differentiated go-to-market strategies across brands and regions, ensure alignment with local audience insights, and drive cross-market collaboration and best practice sharing. Monitor and optimize portfolio performance, analyze ROI and brand equity, and tailor approaches to maximize growth across markets. Requires a Bachelor's degree in Marketing/Business/Economics or related field, 7+ years in brand/portfolio strategy, 1-3 years in data/statistical analysis, and proficiency with portfolio management software and Microsoft Office.
Required Qualifications
- Prefer a Bachelor's Degree in Marketing, Business, Economics, or related field of study.
- More than 7 years of experience in brand management, portfolio strategy.
- Between 1-3 years of experience in data and statistical analysis.
- Proficiency in portfolio management software and tools.
- Advanced knowledge of Microsoft Office -- Excel, PowerPoint.
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