Senior Paid Social Manager
$60,000–$98,000 year
RemoteUnited States or New York City, New York, United States
Job Summary
Build and manage end-to-end paid social ad campaigns for Zeta clients across Meta, TikTok, Pinterest, and Snapchat. Act as the primary media expert for assigned accounts, executing swift optimizations to ensure optimal pacing and performance. Leverage Zeta's Data Cloud to identify and target additional audiences for scale while providing actionable insights based on campaign goals. Deliver authoritative communication and recommendations rooted in deep knowledge of paid media mechanics, pixel implementation, and bid management. This role offers significant discretion to make informed ad management decisions and reports to a Vice President in the Media Activation division.
Required Qualifications
- 2+ year of hands-on experience with Meta Ads Manager
- Deep understanding of paid media mechanics, including pixel implementation, KPI optimization, audience targeting, and bid/budget management
- Strong written and verbal communication skills
- Strong quantitative skills with meticulous attention to detail
- BA/BS degree, including quantitative coursework
Desired Qualifications
- Experience with TikTok, Snapchat, and other Paid Social platforms
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