Senior Media Planner, Strategic Planning
$100,000–$120,000 year
Remote · United States
Job Summary
Senior Media Planner at Tinuiti leads the development of client media strategies across OTT, TV, radio, online video, social and search. You will use audience, competitive, channel, and media planning tools to shape timing, budget size, duration, and media mix for campaigns, identify media partners and opportunities, and deliver data-driven, full-funnel recommendations that advance clients’ growth. You’ll own conception and delivery of innovative, well-targeted marketing solutions, serve as a key client liaison, and collaborate cross-functionally with investment and analytics teams to align planning outputs with measurement capabilities and buying footprint. Core competencies include communication and presentation, collaboration, leadership, resourcefulness, and planning tools proficiency (Nielsen suite, Resonate, Comscore, Kantar). Requirements include 5+ years of experience in media buying/planning/strategy, cross-channel planning expertise, and strong ability to travel onsite 1-2 times per month. Tinuiti emphasizes equal opportunity and remote-friendly work for US residents, with a comprehensive benefits package and a base salary range of $100,000-$120,000 plus performance bonus.
Required Qualifications
- 5+ years of media buying, planning & strategy experience with a focus on strategic and operational planning in US national market
- Experience with cross-channel planning including linear TV, streaming video/audio, and digital media (search, social, display)
- Expert knowledge and use of planning and research platforms including Nielsen suite (Commspoint, Nielsen Media Impact, NPower, National TV View), Resonate, Comscore, Kantar
- Strong POV of industry planning, insights, and competitive tools
- Ability to travel to onsite meetings 1-2 times a month at most
Desired Qualifications
- 5+ years of media buying, planning & strategy experience
- strong cross-channel planning experience (linear TV, streaming video/audio, search, social, display)
- expert knowledge of planning and research platforms (Nielsen suite including Commspoint, Nielsen Media Impact, NPower, National TV View; Resonate; Comscore; Kantar)
- ability to build relationships with clients and peers as a trusted advisor
- strong written and oral communication skills with storytelling in presentations
- willingness to travel onsite 1-2 times per month
- ability to work in a fully remote US-based environment
Apply with one swipe on Sorce. We auto-fill applications and apply on your behalf — no cover letters, no 40-minute forms.
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.