Senior Media Planner
$70,000–$75,000 year
On-site · New York City, New York, United States
Job Summary
Senior Media Planner to support day-to-day client media plan operations and budget details, monitor trades and performance, surface insights, and develop media scenarios. Responsibilities include attending client status meetings, building relationships with internal teams, researching and developing media plan scenarios, supporting presentation development and client recommendations, collaborating with analytics for measurement objectives, ensuring campaign implementation and QA, and contributing to creative media tactics. Must have experience across multiple media channels, strong mathematical skills, and the ability to communicate clearly in meetings and presentations; travel to supported markets or client events is expected. Proficiency with planning tools and software (e.g., Kismet, R/F, DCM, Prisma, comScore, MRI) and MS Office is required, and 2+ years of experience in media planning is expected.
Required Qualifications
- 2+ years of media planning experience
- Ability to travel occasionally
- Strong mathematical abilities
- Proficient with MS Word, Excel, PowerPoint
- Knowledge of DCM, Prisma, comScore, MRI
- Ability to multi-task with high attention to detail
- Excellent verbal, written and presentation skills
- Experience planning or buying across multiple media channels (Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media, Print, OOH)
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