Senior Media Buyer
On-site · Cairo, Cairo, Egypt
Job Summary
Senior Media Buyer to lead Gulf-focused digital advertising operations for Taager. Responsibilities include planning, launching, and managing paid media campaigns across Meta, Google, TikTok, Snapchat, LinkedIn, Twitter, and programmatic platforms; continuously analyzing performance data to optimize ROI and reduce acquisition costs; executing test campaigns for new products; developing clearance marketing for dead stock; mentoring junior media buyers; budgeting to maximize profitability with a 50% profit share; conducting market research on Gulf consumer behavior; and generating weekly/monthly performance reports with KPIs.
Required Qualifications
- +3 years of hands-on experience in digital media buying
- Bachelor’s degree in Marketing, Business, or a related field
- Proven success in Gulf region markets (Iraq, UAE, Kuwait, Bahrain, Oman, Qatar)
- Strong experience in eCommerce and dropshipping campaigns
- Proficiency with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, LinkedIn Ads, and programmatic
- Familiarity with Google Analytics, Facebook Pixel, and third-party tracking systems
- Excellent English; Arabic is a plus
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