Senior Marketing Spezialist (m/w/d)

Senior Marketing Spezialist (m/w/d) for Teilzeit (~50%) with vor Ort-Option in Köln sought to drive outbound campaigns, manage social media, develop campaigns with storytelling, analyze results for optimization, create marketing materials in German and English, and assist in shaping marketing strategies in a Biotech diagnostics context. Responsibilities include planning and executing outbound campaigns, managing social media channels, crafting creative concepts and storytelling, analyzing campaign performance, producing print and digital materials, and contributing to strategy development. Requires substantial Marketing experience, CRM proficiency, comfort with digital channels, creativity, German and English proficiency, and initiative within a small team.