Senior Marketing Manager (Hybrid)

Build and maintain positioning frameworks across three B2B entities, defining ICP-specific value propositions and competitive differentiation narratives. Own go-to-market execution for product launches, designing scalable processes and reviewing post-launch performance. Design and execute integrated multi-channel campaigns end-to-end across digital, events, and partner channels, translating regulatory language into buyer-ready assets. Manage the cross-sell programme converting advisory clients into pipeline, maintain the editorial calendar with long-form thought leadership, and produce sales enablement materials including pitch decks and battle cards.