Senior Marketing Manager
$75,000–$80,000 year
Remote · The Woodlands, Texas, United States or Houston, Texas, United States
The Woodlands, Texas, United States or Houston, Texas, United StatesRemoteFull Time$75,000–$80,000 yearSenior LevelNot SpecifiedUnknown
Type
Full Time
Level
Senior Level
Education
Not Specified
Company size
Unknown
Job Summary
Lead marketing initiatives to scale Crust Pizza Co. to 50+ locations, focusing on franchise development, local market activation, and brand consistency. Engage in digital campaigns and performance analysis to drive revenue and customer engagement.
Required Qualifications
- 7–10+ Years Experience
- Franchise Marketing Expertise: Proven record driving sales growth within a QSR or multi-unit environment
- Analytical Approach: Proficient in Google Analytics, data reporting, and campaign optimization
- Creative Leadership: Strong visual sense and brand storytelling ability
- Outcome Focused: proactive and results driven
- Channel Management: Experience managing $100K+ budgets across Meta, Google, radio, and other key channels
- Operational Understanding: First-hand QSR or restaurant marketing experience strongly preferred
- Digital Proficiency: Social (IG/TikTok), SEO/SEM, and email marketing (e.g., Klaviyo)
- Leadership: Skilled at managing vendors, agencies, and cross-functional teams
- Compliance Knowledge: Familiar with FDD marketing guidelines and brand fund management
Desired Qualifications
- Passion for food, pizza, and community marketing
- Experience with communications or PR
- Background in multi-unit operations
Additional Requirements
- Must live and work in the greater Houston area (no relocation)
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