Senior Marketer / Head of Marketing
Remote · United States
Job Summary
Senior marketing leader to define Shadeform’s market presence. Own Shadeform’s content, brand, and distribution strategy across technical and commercial audiences. Build scalable marketing programs optimized for AI search, LLMSEO, organic discovery, and developer trust. Develop and execute social and community strategies across channels like X, LinkedIn, Reddit, and emerging AI communities. Launch partner marketing initiatives with cloud providers, infrastructure platforms, and ecosystem companies. Create structure around marketing execution with clear project plans, prioritization, and measurable feedback loops. Build AI-assisted and agent-driven workflows to increase marketing leverage and speed over time.
Required Qualifications
- Experience marketing technical products in B2B SaaS, infrastructure, AI, developer tools, or cloud platforms
- Strong written communication and editorial judgment
- Familiarity with GEO, AI-native discovery, and changing buying behavior in the AI ecosystem
- Comfortable operating in ambiguity and building systems from scratch
- Experience with content strategy, positioning, and modern distribution
- Nice to have: PLG, partner marketing, or AI-assisted marketing workflows
Desired Qualifications
- Experience marketing technical products in B2B SaaS, infrastructure, AI, developer tools, or cloud platforms
- Strong understanding of content strategy, positioning, and modern distribution
- Familiarity with GEO, AI-native discovery, and changing buying behavior in the AI ecosystem
- Experience building marketing programs in fast-moving environments
- Partner marketing experience with cloud providers and ecosystem companies
- Experience with AI-assisted marketing workflows
- Strong written communication and editorial judgment
- PLG experience (nice to have)
- Experience with developer marketing or marketing for AI infrastructure (nice to have)
- Ability to operate in ambiguity and build systems from scratch
- Experience with social and community strategies on X, LinkedIn, Reddit
- Proven track record of creating scalable marketing programs
- Understanding of AI search optimization and LLMSEO
- Experience leading content and brand strategies
- Experience launching and scaling marketing programs in B2B environments
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