Senior Manager Pretzels & Snack Mix Portfolio Strat
RemoteUnited States
Job Summary
Lead portfolio strategy initiatives across the Pretzels & Snack Mix business to drive sustainable growth and strengthen brand performance. Develop long-term portfolio, innovation, and commercialization strategies informed by consumer, customer, and marketplace insights. Partner with cross-functional teams including Marketing, Insights, Innovation, R&D, Supply Chain, Commercial, and Finance to create integrated business recommendations and align execution plans. Translate data, research, and emerging trends into actionable recommendations that support growth objectives and strategic priorities. Assess portfolio performance, identify opportunities and risks, and recommend actions to optimize brand investment and resource allocation. Influence senior leaders and key stakeholders through clear strategic thinking and fact-based recommendations to shape the future of Hershey's salty snacks portfolio.
Required Qualifications
- 7+ years of relevant experience in Brand Management, Marketing Strategy, Portfolio Strategy, Consumer Insights, Innovation, Consulting, or related business leadership roles
- Demonstrated experience leading complex cross-functional initiatives and influencing senior stakeholders
- Strong strategic thinking, analytical problem-solving, and business planning capabilities
- Experience leveraging consumer, customer, and market insights to drive business decisions
- Bachelor's degree
Desired Qualifications
- MBA or advanced business degree
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.