Senior Manager, New Business Development & Emerging Markets, Australia
On-siteGold Coast, Queensland, Australia
Job Summary
Develop and execute NFL's international licensing strategy across APAC and the Middle East, identifying new market opportunities and managing relationships with licensing agencies and regional partners. Negotiate new licensing agreements for apparel, accessories, and lifestyle products while building locally relevant programs and storytelling for each region. Collaborate with marketing, events, and sponsorship teams to drive revenue growth and fan expansion, analyzing market trends to inform product portfolios and business plans. Forecast revenue, track KPIs, and report regularly to senior leadership. Requires onsite presence at an NFL office or stadium location with 50% international travel.
Required Qualifications
- Bachelor's Degree
- 8+ years experience in sports licensing
- Proven track record of negotiating and managing complex partner agreements across multiple regions, specifically APAC and MENA
- Experience with licensing agency selection and management
- Deep understanding of APAC and MENA retail landscapes, sports product distribution models, and building market entry strategies, including branded retail
- Experience working with global sports brands
- Experience executing experiential event retail at large scale tentpole events
- Strong knowledge of American Football, specifically youth programs
- Strong financial acumen, including forecasting, budgeting, and royalty modelling
- Exceptional negotiation, communication, and partner management skills
- Ability to operate in a fast paced, matrixed, global organization
- 50% - international travel
- Onsite presence at an NFL office or stadium location
- Embody an enthusiastic, proactive can-do attitude
- Embrace grit, free from ego or entitlement
- Excel as a relationship builder, with the ability to influence
- Eager learner, driven by passion rather than just ambition
- Encompasses an incredible work ethic with an agile mindset
Desired Qualifications
- MBA
- Familiarity with APAC, MENA market dynamics
- Strategic thinker with a hands-on mindset
- Multilingual
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