Senior Manager, Marketing
On-siteBeloit, Wisconsin, United States
Job Summary
Develop and own a multi-year marketing strategy aligned with corporate vision, translating business goals into cohesive brand positioning and execution roadmaps. Lead executive-level messaging for key announcements and partnerships while establishing brand governance to ensure regulatory compliance across all external channels. Build and scale a high-performing marketing communications team, manage external agencies, and optimize digital platforms with data-driven content strategies. Align marketing programs directly with sales and commercial teams to support pipeline development and revenue objectives, while owning budget, forecasting, and ROI measurement through executive dashboards. Own NorthStar's external narrative to strengthen brand experience in a highly regulated, scientifically complex environment.
Required Qualifications
- Bachelor's degree in Marketing or Business
- minimum eight (8) years of Marketing experience
- Strategic marketing leadership with strong brand and messaging expertise
- Digital and content marketing excellence, including website, social, and channel performance
- Commercial partnership experience supporting pipeline and revenue growth
- Budget ownership and analytics tied to measurable business outcomes
- Form I-9, Employment Eligibility Verification
Desired Qualifications
- In-depth understanding of FDA regulations promoting to promotional activities
- In-depth understanding of Regulatory and Legal Review of marketing materials
- leadership experience
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.