Senior Manager, Growth Marketing
Remote
RemoteFull TimeSenior LevelMedium
Full TimeSenior LevelMedium
Job Summary
Lead patient acquisition and census growth through paid media, SEO, brand strategy, and performance marketing. Own marketing spend, creative direction, attribution, and agency management while partnering with Patient Access, Business Development, and Legal. Drive measurable growth by optimizing lead generation, conversion, and patient acquisition across all markets. Develop and execute paid media, SEO, and local marketing strategies, manage marketing analytics, and oversee vendor partnerships. This role is remote for those based in eastern or central time zones with quarterly travel.
Required Qualifications
- Seven or more years of experience in performance marketing with direct, hands-on ownership of paid search and paid social accounts
- Experience running marketing operations inside Salesforce
- Experience with call analytics and cloud telephony platforms (e.g., Talkdesk)
- Healthcare, behavioral health, or other regulated-industry marketing experience
- Direct experience of HIPAA-compliant marketing and advertising requirements
- Experience leading brand repositioning initiatives
- Traditional, out-of-home (OOH), and digital media management experience
- Experience allocating a seven-figure annual media budget across multiple geographic markets with different media economics
- Applicants should currently be based in eastern or central time zones
- Travel expectations will be as needed and at least quarterly
Desired Qualifications
- Preferred Education & Experience
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