Senior Manager, Digital Media Platforms, APEC (Maternity Cover)
On-siteSingapore, Singapore
Singapore, SingaporeOn-siteFull TimeSenior LevelHospitality ServicesEnterprise
Full TimeSenior LevelEnterpriseHospitality Services
Job Summary
Drive the performance and planning agenda for Marriott's in-house teams across the APEC region, ensuring all media investments target key business goals like growing Marriott Bonvoy and driving room bookings. Develop frameworks for ongoing testing and optimization across Search Engine Marketing, Online Travel Agents, and app downloads using Campaign Manager, Google Analytics, and Tableau. Act as the primary point of contact for the M1M media agency, managing biddable campaigns and ad hoc matters while proactively collaborating with Global Media, partner leads, and cross-functional teams to share best practices.
Required Qualifications
- 8-12 years of hands-on APAC Search Engine Marketing and digital platform experience
- Deep knowledge of digital media channels and tactics across the APAC region
- Strong organizational skills with the ability to run multiple projects independently
- Proficiency in managing and directing strategic agency, partner, and vendor relationships
- Ability to review and optimize media-related processes, to create efficiencies and extract maximum value from investments
- Experience in supporting and working with cross-functional teams, in support of specific business priorities
- Proven ability to take complex projects and initiatives from conception to successful execution
- A strategic problem solver who can think creatively, and satisfy speed-to-market requirements
- Comfortable working with associates/ vendors/ partners in both local and international markets (multiple time zones)
- Great communication and presentation skills, with experience presenting to senior stakeholders
- A comprehensive understanding of digital ad tracking, reporting and dashboard solutions
- Proficiency in reading, interpreting, developing and presenting media reports
- High attention to detail, with strong Excel and PowerPoint skills
- Fluency in written and spoken English
Desired Qualifications
- other APAC languages a plus
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