Senior Manager, Creative Strategy
$75,000–$80,000 year
On-siteNew York, United States
Job Summary
Develop insight-driven strategies that connect culture, consumers, and creators to deliver impactful social-first work for clients. Translate client briefs into clear strategic objectives, lead ideation sessions, and partner with Creative and Client Services to ensure output aligns with campaign goals. Monitor social trends and cultural shifts to inform timely executions, while reviewing creator briefs and content for platform best practices and brand alignment. Provide strategic guidance to key clients and collaborate cross-functionally with paid media and measurement teams to deliver integrated solutions.
Required Qualifications
- 4+ years of experience developing and executing social strategies within an agency setting
- strong understanding of social platforms, culture, and audience behavior
- Relentless Curiosity: Remain in constant pursuit of 'the why' — embody the willingness to dig deep
- Translating Observations Into Insights: Ability to take hard facts, stats, trends, and observations, and turn them into truths that reveal underlying tensions and motivations that will resonate with our audiences
- Creative Writing: Copy should be concise, precise, and simple... where simple doesn't mean easy. It means being clear. Every word must earn its place on the page. Our words should fuel a feeling – we want to spark, provoke, and excite something in the reader
- Creator Intelligence: Deep understanding of what makes creator partnerships feel authentic, credible, and culturally relevant, ensuring creators remain at the heart of every story we tell
- The 'Creative' In Strategy: Develop insight-driven strategies that inspire bold creative thinking, providing clear strategic direction while creating space for breakthrough ideas
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