Senior Manager, Content Planning
HybridDallas, Texas, United States
Job Summary
Optimize seasonal content slates and guide recommendations that support audience needs and strategic priorities. Develop planning insights and scenario-based advice to help leadership evaluate trade-offs and anticipate risks. Maintain a strategic view of the streaming catalog by key performance, audience, and regional dimensions to identify opportunities and gaps. Partner with cross-functional teams including Finance, Marketing, and Operations to ensure tight alignment between strategy and execution. Own localization recommendations across simulcast and catalog content while balancing value, audience opportunity, and business priorities. Build and maintain strategic planning tools that provide a comprehensive view of the licensed content library. This role reports to the Director of Content Evaluation and Planning within the Content Evaluation team, which impacts the entire company's seasonal slates.
Required Qualifications
- 10-12 years of experience in entertainment media
- 5+ years of streaming content or related media programming experience
- 5-7 years of relevant experience managing content
- Demonstrated knowledge of anime content, genres, audience behaviors, and fandom culture
- Experience analyzing, synthesizing, and translating reporting into clear content-planning recommendations
- Experience conducting content and audience research to inform programming, planning, and prioritization decisions
- Experience optimizing content plans, workflows, and performance strategies using qualitative and quantitative insights
- Experience using metrics to track performance of content promotions, identify meaningful success KPIs, report thorough post-mortems, and iterate to optimize
- Experience building compelling and actionable presentations directed at an executive-level audience
- Demonstrated expertise using project-management and workflow platforms, preferably Airtable, to manage priorities, coordinate cross-functional dependencies, and optimize team operations
- Location of Dallas, TX
Desired Qualifications
- Experience managing content, ideally at a consumer-facing entertainment, media, gaming, or sports business
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.