Senior Manager, Commercial Analytics

Lead commercial growth enablement by operationalizing revenue through data, customer intelligence, and structured governance across cross-border logistics, domestic parcel, and supply chain services. Spearhead development of comprehensive dashboards, KPI frameworks, and advanced forecasting models to monitor performance and mitigate churn. Identify lifecycle leakages and high-propensity targets using LTV, cohort analysis, and propensity modeling to direct sales efforts and optimize Lifetime Value. Map end-to-end customer journeys to pinpoint leakage points and lead the Predictive Save project to intercept churn. Formulate business cases for new products and lane expansions through profitability analysis and geographic clustering. Compose high-level presentations for Board review and synthesize complex datasets for executive decision support. Collaborate with BI and IT to enhance data governance protocols across CRM and ERP systems.