Senior Manager, Ad Sales Finance
$128,000–$179,000 year
HybridConcord, North Carolina, United States
Job Summary
Prepare forecast models for advertising sales channels, updating with actuals and revising monthly/quarterly forecasts alongside annual budgets. Manage compensation processes through manual and automated incentive platforms, aligning seller goals with revenue targets and forecasting commission expense. Support the monthly close by aligning accruals and billings with Ad Ops, extracting data for revenue accruals by digital property. Reconcile general ledger accounts by project, including monthly accruals and prior period true-ups, while monitoring key metrics like pricing and yield. Develop reporting dashboards on CRM tools to provide visibility into attainment and productivity, delivering actionable recommendations to leadership based on performance trends. Partner with FP&A and sales leadership to model financial impacts of proposed compensation changes and new revenue initiatives.
Required Qualifications
- 7+ years of experience in Revenue Operations, Ad Sales Finance, FP&A, Sales Operations, Sales Compensation, or related analytical functions
- Experience supporting advertising sales organizations, media companies, digital publishers, podcast networks, broadcast, streaming, or ad-tech businesses
- Strong understanding of commission structures, incentive compensation design, quota management, and sales performance measurement
- Experience administering compensation platforms such as Xactly Incent, CaptivateIQ, Spiff, Varicent, or similar systems
- Advanced proficiency in Salesforce, Excel, financial modeling, and business analytics
- Strong analytical, problem-solving, and data visualization skills
- Excellent communication skills with the ability to influence stakeholders across multiple functions and leadership levels
- Experience in podcasting, digital audio, creator economy, media, or advertising businesses
- Background in Ad Sales Finance, Revenue Finance, FP&A, or Commercial Finance
- Experience with BI tools such as Tableau, Power BI, Looker, or similar platforms
- Familiarity with media revenue models including sponsorships, host-read advertising, branded content, video, and integrated partnerships
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