Senior Influencer Marketing Manager France
HybridMunich, Bavaria, Germany
Munich, Bavaria, GermanyHybridFull TimeSenior LevelConsumer GoodsMedium
Full TimeSenior LevelMediumConsumer Goods
Job Summary
Lead France's Creator Marketing strategy by defining long-term roadmaps, managing a 6-digit monthly budget, and orchestrating campaigns from outreach to performance analysis. Scout unconventional platforms like Twitch and gaming ecosystems to drive brand growth and maintain a strong market presence. Execute flawless operations including contract negotiation, briefings, and cross-functional collaboration with Paid Social, CRM, and E-Comm teams. Work remotely within Germany with occasional Munich office visits, balancing strategic ownership with data-driven execution to fuel revenue and brand love.
Required Qualifications
- 3+ years of senior Creator/Influencer Marketing in the French market
- responsibility for owning and stewarding a brand's presence in the French market
- deep, nuanced understanding of French culture, market dynamics, and the next-level creator landscape
- comfortable with complex analytics
- driven by performance-based KPIs
- fluent communication in both French and English
- based remotely within Germany
- coming into the Munich office every now and then
Desired Qualifications
- Mastering the rare balance between building a robust long-term brand strategy and executing with flawless operational excellence
- entrepreneurial self-starter
- savvy negotiator
- ready to take full ownership of both budget and entire channel
- not satisfied with traditional approaches
- think outside the bottle
- constantly bring innovation to the Creator Marketing strategy
- scouting what's new and exciting
- finding unconventional ways to partner with creators
- keeping the brand ahead of the curve
- lead signature campaigns with fresh, innovative ideas
- collaborating closely with the French team and external talent agencies
- connecting creator activities seamlessly to air up's overall brand, marketing, and content strategy
- sharing insights that boost visibility
- ensure creator marketing works hand-in-hand with Paid Social, CRM, E-Comm, and other teams
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