Senior Growth Manager (Health/Supplements) (m/w/d)
Hybrid · Berlin, State of Berlin, Germany
Job Summary
Senior Growth Manager (Health/Supplements) in Berlin who will build Embelly’s Growth Machine by steering growth through unit economics (Contribution, Payback, CLV/CAC), translating P&L and cohort insights into fast, clean experiments. Responsible for testing in uncertain product-market-fit phases (Creative/Offer/On-Page) and making decisions on Contribution, Payback and cohorts beyond ROAS. Owns everything from click to purchase—landing pages, PDPs, checkout, A/B tests and conversion optimization. Manages specialized agencies (Meta, Google, CRM) and leads them with clear priorities and measurable outputs. Collaborates with founders, design, customer service, operations and agencies; uses data (P&L, cohorts) and Triple Whale for attribution/diagnostics; establishes weekly scoreboards and monthly cohort reviews. Benefits include flexible/hybrid work in Berlin, end-to-end ownership, and opportunities for growth toward Head of Growth/Marketing.
Required Qualifications
- 5+ Jahre Erfahrung in Growth/Performance/Direct Response (D2C/E-Commerce bevorzugt)
- Erfahrung im Health/Wellness‐Umfeld, idealerweise Supplements
- Nachweisbare Verantwortung für 6-stelliges Monatsbudget (mind. ein Growth-Kanal)
- Starkes Verständnis von Angle × Offer × Creative, CRO und Testing
- Erfahrung mit Marketing Controlling & Measurement: Contribution/P&L, Kohorten, Unit Economics (CLV/CAC, Payback) sowie Attribution
- Verständnis des Zusammenspiels von Meta, Google und Influencer (Orchestrierung reicht)
- Fähigkeit externe Partner zu führen: klar, strukturiert, datengetrieben
- Erfahrung im Einsatz von AI-Tools zur Beschleunigung von Marketingprozessen
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