Senior Growth Lead / Director of Growth
$150,000–$150,000 year
RemoteUnited States or Denver, Colorado, United States
Job Summary
Run the weekly growth operating loop by reading signal, setting budget posture, executing tests, and planning the next move across Google, Meta/TikTok, and agencies. Translate business targets into channel priorities, agency asks, and test plans while partnering with CRO, finance, and leadership to enforce CAC guardrails and payback logic. Pressure-test channel recommendations, challenge agency output, and identify high-leverage blockers to revenue growth. Establish a clear decision rhythm that turns scattered updates into actionable weekly choices with defined confidence levels and risk assessments. Build a repeatable system for disciplined spend allocation that scales beyond heroic one-off effort.
Required Qualifications
- Senior growth leadership experience in ecommerce, DTC, healthcare/telehealth, subscription, marketplace, fintech, or another performance-driven business
- Strong paid acquisition fluency, especially Google and paid social, with enough depth to pressure-test channel work directly
- Strong understanding of funnel conversion, measurement quality, creative testing, landing-page strategy, lifecycle, and budget governance
- Experience managing agencies and internal operators without letting either become a black box
- Ability to work with executives, finance, product, data, creative, lifecycle, engineering, legal/compliance, and operations
- Strong business judgment: can make weekly decisions with imperfect data while clearly explaining confidence, risk, and tradeoffs
- Comfort operating in a high-urgency environment where the work is cross-functional, messy, and commercially important
- You can operate at both board-level and account-level altitude
- You know how to manage spend without blindly trusting platforms
- You understand that growth is an operating system, not a pile of channels
- You can push agencies hard without creating chaos
- You can turn performance movement into a clear weekly decision
- You know when the constraint is channel execution, funnel conversion, signal quality, offer, creative, or budget governance
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