Senior Field Marketing Manager
$150,000–$200,000 year
On-siteDubai, Dubai, United Arab Emirates
Job Summary
Define and own the field marketing strategy for UAE & South Africa, setting the regional approach to pipeline generation, brand presence, and customer engagement. Own the full event life cycle, driving logistics, operations, and execution of all planned events while managing sales staffing and vendor fulfillment. Build and execute a comprehensive integrated marketing calendar spanning field events, executive programs, and account-based marketing campaigns. Serve as the primary marketing stakeholder for regional sales leadership, co-developing go-to-market plans and aligning investment to revenue priorities. Establish measurement frameworks connecting marketing activity to pipeline, revenue influence, and customer expansion. Maintain direct alignment on pre and post-event communication and promotion strategy. This role requires 3 days onsite at Snowflake offices in Dubai.
Required Qualifications
- 8+ years of experience in field marketing, regional marketing, or demand generation in enterprise B2B technology
- Proven ability to define and own a regional marketing strategy, not just execute against one
- Proven track record of negotiation skills with vendors and suppliers
- Track record of building trusted, peer-level relationships with sales leadership and influencing joint planning without direct authority
- Deep experience running executive engagement programs and high-stakes field events that deliver measurable pipeline outcomes
- Experience running 300+ attendee events
- Strong command of account-based marketing strategy, from account selection through multi-channel activation and measurement
- Fluency in English
- The role requires 3 days onsite in our Snowflake Offices
Desired Qualifications
- Proficiency in marketing automation, CRM, and analytics platforms as supporting tools
- experience using AI workflows to drive scale and efficiency
- Fluency in Arabic
- Experience shaping field marketing strategy across multiple EMEA sub-regions or markets simultaneously
- Background in cloud data, analytics, or AI platform marketing in the Nordics enterprise landscape
- Track record of mentoring or developing junior marketers in a distributed team environment
- Experience with AI or GenAI tools (such as Cortex AI) to accelerate campaign creation, personalization, or audience intelligence
- Familiarity with Snowflake's go-to-market motion or comparable enterprise data platform ecosystems
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