Senior Event Marketing Manager
$145,000–$178,000 year
On-siteSan Francisco, California, United States
Job Summary
Own end-to-end execution of Assort's presence at industry conferences annually across 20+ verticals, leading logistics for trade show booths, executive dinners, and customer roundtables. Partner with Sales and SDR teams to design pre-event outreach campaigns that drive booth traffic and meeting bookings, while building post-event reports on meetings held, pipeline sourced, and cost per opportunity. Track event ROI, manage budgets with rigor by negotiating contracts with venues and vendors, and develop follow-up playbooks to ensure leads are routed promptly into the pipeline. Collaborate with Brand and Content to maintain consistent messaging across all event touchpoints and identify emerging conferences aligned to the specialty expansion roadmap. This role reports to the Senior Director of Events and Field Marketing in a fast-growing healthcare AI company.
Required Qualifications
- 6 years of B2B, SaaS enterprise event marketing experience
- Proven track record managing complex, multi stakeholder events from conception through debrief
- Strong project management skills
- Experience working directly with Sales to design event programs that convert to pipeline
- Comfortable with event analytics and CRM reporting (Salesforce or HubSpot)
- Willing to travel up to 30% of the time for onsite event management
- Exceptional communicator
- Ability to manage multiple events at one time, while still thinking about future programs
Desired Qualifications
- Existing relationships within health system or medical society conference ecosystems
- Experience with AI or voice technology companies
- Background in demand generation or field marketing
- Familiarity with healthcare conference rhythms, eg: HIMSS, ViVE, specialty society annual meetings
- Experience managing owned summits or executive hospitality programs
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