Senior Director, Sales & Marketing, Advanced EndoTherapy Technologies
On-siteOrlando, Florida, United States
Job Summary
Lead downstream commercialization and scaling of advanced endoscopic robotic and endoluminal resection technologies, owning market segmentation, launch sequencing, and go-to-market models for capital equipment and disposables. Establish and manage lighthouse/reference centers, drive adoption through key physician relationships, and integrate acquired technologies into the existing GI commercial organization. Build and scale a high-performance team of field-based Territory Managers and a Product Marketing Manager, while defining roles, KPIs, and development plans aligned to clinical-driven commercialization. Partner cross-functionally with Sales, Clinical Education, HE&R, and Business Development to execute training strategies, generate real-world evidence, and translate clinical insights into future portfolio strategy. Drive predictable adoption, utilization, and long-term disposable pull-through while operating effectively in ambiguity during early-stage platform scaling.
Required Qualifications
- Bachelor's degree
- Advanced degree (MBA, MS, PhD)
- Minimum of 10 years of medical device industry experience
- Minimum of 3 years of commercial people management experience in a medical device environment
- Proven experience in downstream and upstream commercial execution
- Demonstrated success in end-to-end medical device commercialization
- Experience with M&A integration or post-acquisition commercialization
- Experience launching capital equipment and disposable products
- Strong understanding of physician adoption dynamics and hospital decision-making
- Experience in GI, endoscopy, endoluminal surgery, or robotics
- Experience commercializing platform technologies requiring training and workflow change
Desired Qualifications
- Medical device sales experience (direct or leadership)
- Direct experience supporting or leading clinical study execution
- Working knowledge of reimbursement pathways and health economics
- Existing GI / Endoscopy Key Opinion Leader network & relationships
- Background working with academic medical centers and IDNs
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