Senior Director, Product Marketing
$224,000–$336,000 year
On-site · Boston, Massachusetts, United States
Job Summary
Senior Director of Product Marketing responsible for leading positioning, messaging, and go-to-market across Klaviyo's Marketing, Data Platform, and AI portfolios, and for guiding the GTM PMM team to translate innovation into impact for customers from startups to global enterprises. You will craft differentiated, unified positioning for Klaviyo Marketing across channels (email, SMS/RCS, WhatsApp, mobile push, social) and work with Product Managers, field teams, GTM, and the market to influence product roadmaps, establish thought leadership in AI-driven marketing, launch innovative features, and create core sales/marketing assets. You are AI-forward, own a broad portfolio, bring proven positioning and messaging examples, contribute to strategic deals with deep product expertise, and thrive in a fast-paced environment with experience in e-commerce, digital marketing, or marketing automation software as a strong differentiator.
Required Qualifications
- 12+ years of experience in B2B SaaS product marketing roles
- 5+ years of experience directly managing and coaching individual contributors
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