Senior Digital Marketer (US Client)
RemotePhilippines
Job Summary
Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns alongside Google Ads initiatives focused on traffic and conversions. Develop ad creatives, copy, and targeting while building marketing funnels to drive user acquisition. Create and execute email marketing campaigns, segment audiences, and optimize performance metrics. Produce and edit short-form video content for TikTok, Reels, and Shorts, including UGC-style assets for ads and organic channels. Post, schedule, and repurpose content across social platforms. Conduct A/B testing on ads, landing pages, and messaging while tracking key performance indicators like CPA, CTR, and ROAS. Manage CRM systems and assist with website optimization. Collaborate on strategy, stay updated on platform trends, and interpret data to optimize cost per acquisition.
Required Qualifications
- Min 5 Years of Proven Experience in digital marketing or performance marketing
- Experience running Meta Ads and Google Ads campaigns
- Strong understanding of paid media strategy and lead generation
- Experience with email marketing platforms and automation
- Strong video editing skills (CapCut, Premiere Pro, or similar)
- Experience creating social media content (TikTok, Reels, Shorts)
- Analytical mindset with the ability to interpret and act on data
- Strong written communication skills for ad copy and messaging
- Ability to manage multiple campaigns and deadlines
- This is a remote position
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.