Senior Data Scientist, Web/Marketing Analytics
$121,400–$161,800 year
On-siteManhattan, New York, United States
Job Summary
Collaborate with website partners to define measurement specifications and tracking requirements, then standardize and maintain scalable analytics infrastructure. Own stakeholder relationships to translate needs into actionable data analyses, developing web and player insights at the campaign level. Build organized reports and dashboards that centralize data sources, utilizing web and game data to deliver deep insights into user behavior and business performance. Test and validate analytics data while working with technical teams to identify and resolve issues. Monitor the effectiveness of new features across web properties and stay current on measurement technologies to proactively involve partners in relevant changes.
Required Qualifications
- Bachelor's degree in a quantitative field (Computer Science, Statistics, Applied Mathematics, Operational Research, Business Intelligence, or any other relevant field)
- 6+ years of experience in web data analysis
- 3+ years hands-on experience with web technologies (JavaScript, HTML, CSS, HTTP requests, etc.)
- 3+ years experience in database querying with SQL and/or PySpark
- Experience building visualizations with business intelligence tools (Google Data Studio, Tableau, etc.)
- Mastered proficiency with Google Analytics 4 or equivalent web analytics tool
- Strong expertise with Google Tag Manager or equivalent tag management system
- Experienced with joining web data with other data sources for deep analyses in database environments like BigQuery and Databricks
Desired Qualifications
- Passion for gaming
- Applied statistical knowledge and experience with A/B testing
- Experience partnering with non-web marketing teams like Paid Media, Email, Social, etc.
- Hands-on experience with SEO, emerging AEO, and E-commerce data
- Independently able to take objectives from conceptualization to execution
- Commitment to data excellence and scalability
- Capable of working independently while also collaborating as part of a larger team
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.