Senior Content Marketing Specialist
$70,000–$105,000 year
On-siteWatford, England, United Kingdom
Job Summary
Senior Content Marketing Specialist at Medtronic (Enterprise Accounts & Integrated Health Solutions - EA&IHS) leading strategic content plans and multi-format storytelling to communicate healthcare impact and support business growth across the EurAsia region. Develop engaging content (articles, case studies, white papers, videos, social, web content, webinars, executive communications) and leverage AI and emerging formats to maximize reach, optimize workflows, and strengthen thought leadership. Own editorial calendars, collaborate with SMEs, agencies, and content contributors, and monitor performance with analytics and KPIs to drive content strategy and differentiation. Requires Master’s degree with 5+ years of content marketing experience, exceptional writing and editing skills, CMS and marketing automation proficiency, and ability to operate in matrixed, international environments; willingness to travel for team meetings, workshops, and customer engagements.
Required Qualifications
- Master’s degree required; MBA is a plus
- 5+ years of content marketing experience with a proven track record of driving brand awareness, audience engagement, and business results
- Exceptional writing, editing, and storytelling skills with ability to translate complex topics for diverse audiences
- Experience working in matrixed, multicultural, and international environments
- Proficiency with content management systems (e.g., AEM, WordPress, SharePoint) and marketing automation platforms (e.g., Salesforce Marketing Cloud)
- Strategic, data-driven, and highly collaborative mindset with strong project management and stakeholder influencing abilities
- Experience in healthcare or regulated industries; additional European languages are a plus
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