Senior Communications & Marketing Officer

Oversee the design, development, and implementation of Luxembourg Communications and Marketing strategies aligned with Group guidance. Design, plan, and execute social media strategies to increase brand awareness and engagement, including employer branding and business articles. Manage and optimize digital advertising campaigns across Google Ads, Meta Ads, and LinkedIn to drive traffic, while overseeing website content for SEO best practices and seamless user experience. Monitor marketing performance metrics to improve ROI and suggest real-time adaptations. Produce digital and physical assets in collaboration with the Group team and manage internal and external events. Analyze client survey results to suggest action plans and execute them with relevant partners. Prepare communication and marketing budget submissions and monitor annual spend. Maintain relationships with service providers and local media.