Senior Business Development Representative
$60,000–$90,000 year
RemoteCanada
Job Summary
Generate qualified enterprise pipeline for the Account Executive team through strategic account-based prospecting and consistent outbound execution across the USA and Canada. Prospect into real estate brokerages using cold calling, phone, email, text, LinkedIn, and referrals to identify and engage key decision-makers in executive leadership, marketing, and sales. Research prospective organizations to understand their technology stack and business challenges, then personalize outreach and conduct initial discovery calls to qualify opportunities. Follow up on inbound leads and support industry events to drive meeting generation. Maintain accurate data in HubSpot and consistently achieve targets for qualified meetings, opportunities, and pipeline. Partner closely with Account Executives to develop strategies for priority accounts and share market insights with Sales, Marketing, and Product teams.
Required Qualifications
- 2–5+ years of experience in business development, sales development, inside sales, or another prospecting-focused B2B sales role
- Demonstrated success generating qualified pipeline through outbound prospecting
- A true pipeline builder — you're comfortable creating opportunities rather than relying on inbound demand
- Strong cold-calling skills and confidence engaging senior-level decision-makers
- Experience executing multi-channel prospecting strategies across phone, email, text, LinkedIn, sequences, events, and other channels
- Strong account research skills and the ability to turn research into relevant, personalized outreach
- Excellent written and verbal communication skills
- Highly organized with strong attention to detail and consistent follow-through
- Comfortable working in a metrics-driven sales environment with clear expectations around activity, meetings, qualified opportunities, and pipeline
- Persistent, curious, competitive, and creative in your approach to breaking into difficult accounts
- Comfortable partnering closely with Account Executives while taking ownership of your own prospecting strategy and execution
Desired Qualifications
- Experience within residential real estate, PropTech, or real estate technology
- Strong understanding of how real estate brokerages operate and the challenges facing brokerage leaders and agents
- Existing relationships with brokerage executives or other leaders within the residential real estate industry
- Experience prospecting into enterprise or strategic accounts
- Experience with CRM, marketing automation, AI-powered tools, or other vertical SaaS solutions
- Proficiency with HubSpot and sales engagement/prospecting platforms
- Experience with account-based prospecting and building targeted account and contact lists
- Experience supporting and prospecting around industry conferences and events
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