Senior Brand Manager- Paul Mitchell
$120,000–$135,000 year
HybridSanta Monica, California, United States
Job Summary
Lead the development and execution of annual brand marketing plans and 360° integrated campaigns across professional and consumer channels. Partner with cross-functional teams to drive product launches, manage budgets, and ensure brand consistency across all touchpoints. Deliver strategic insights to senior leadership while mentoring junior team members and shaping long-term growth strategies for the brand portfolio. This hybrid role requires three days in the Santa Monica office and involves managing consumer research, market analysis, and go-to-market activities to support company growth objectives.
Required Qualifications
- Proficiency in Adobe, Microsoft Office Suite (Word, Excel, PowerPoint) and Canva
- Skilled in AI technologies such as Co-Pilot, ChatGPT, etc.
- Proficient in using project management platforms, such as Workfront or Asana
- Proficient with analytics tools such as Power BI to interpret sales data, market trends, and consumer insights
- Proven ability to define and execute brand positioning
- Ability to drive multiple product launches and key brand initiatives
- Experience creating and implementing 360° marketing campaigns across multiple channels
- Strong project management skills to manage timelines, budgets, and deliverables
- Skilled at cross-functional collaboration
- Excellent verbal and written communication and presentation skills
- Understanding of eCommerce strategies, platforms, and tools to support direct-to-consumer (DTC) growth
- High attention to detail and ability to maintain brand consistency across all touchpoints
- High school diploma or GED
- 7+ years of brand marketing experience
Desired Qualifications
- Strong understanding of the professional hair care market, including knowledge of salon dynamics, distribution channels, and competitive landscape
- Bachelor's degree in marketing or closely related field
- Prior beauty industry experience
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