Senior Associate, Paid Social
$60,800–$60,800 year
On-sitePhiladelphia, Pennsylvania, United States
Job Summary
Manage paid social tactics for assigned clients by monitoring campaign quality, evaluating new opportunities, and driving decisions around architecture and setup. Proactively identify optimization opportunities, track results, and pull platform data to prepare client reports while updating pacing documents to maintain performance goals. Monitor campaign financials, budgets, and invoices, and participate in client communications to field questions on campaign details. Grow vendor partnerships and train Paid Social Associates, managing delegation, workflows, and timelines under supervision.
Required Qualifications
- Bachelor's degree required
- 3 years biddable social media campaign management experience
- Proficiency in computer skills used to manage day-to-day workflow (e.g., Microsoft Office Suite)
- Ability to multi-task, manage one's time, and demonstrate personal organization and ability to meet deadlines
- Understands the relationship between paid, owned, and earned social media tactics
- Deep understanding of social media platforms such as Meta, Twitter, Linkedin, Snap, TikTok, Pinterest, Reddit, etc.
- Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint
- Exhibits integrity and trust
- Adherence to agency procedures and processes
Desired Qualifications
- Healthcare industry knowledge a plus
- Meta Blueprint Certification desired
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