Senior Art Director
HybridLondon, England, United Kingdom
London, England, United KingdomHybridPart TimeSenior LevelLarge
Part TimeSenior LevelLarge
Job Summary
Lead visual direction and execution of integrated 360° campaigns across paid, owned, and earned channels, balancing artistry with strategic thinking to inform creative decisions. Own the art direction process from concept development through shoot execution, post-production, and final delivery, directing models, photographers, stylists, and production partners to deliver premium luxury content. Drive innovation by integrating Generative AI tools into concept development, visual exploration, and workflows while establishing best practices that maintain brand standards. Line manage a Junior Art Director, providing coaching, creative direction, and performance management while collaborating with Digital, Marketing, PR, and Product teams to ensure cohesive storytelling.
Required Qualifications
- Significant experience operating at Senior Art Director level within luxury beauty, fashion or premium lifestyle brands
- Extensive experience leading high-profile integrated campaigns from concept through execution
- Exceptional portfolio demonstrating world-class visual storytelling across photography, film, digital and social platforms
- Strong experience art directing still life and model photography, moving image and video production
- Deep understanding of luxury brand aesthetics and premium creative execution
- Expert proficiency in Adobe Creative Suite, including Photoshop, Illustrator and InDesign, with an exceptional understanding of typography, composition, colour theory, lighting and visual storytelling
- Strong understanding of video editing, colour grading and post production workflows
- Excellent understanding of digital-first content creation across paid social, CRM, web, ecommerce and emerging platforms
- Experience interpreting creative performance data and customer insights to optimise future campaigns
- Strong understanding of creative production workflows from briefing through delivery across photography, film and digital
- Demonstrable experience using Generative AI creative tools as part of the creative process
- Experience incorporating AI into concept development, ideation, mood boards, visual exploration, storyboarding, creative production and workflow optimisation
- Strong understanding of responsible AI use, copyright considerations, image authenticity and maintaining premium luxury brand standards
- Passion for emerging creative technologies with the ability to identify opportunities that enhance creativity while preserving craftsmanship and brand integrity
- Proven experience leading multidisciplinary creative teams and developing junior creatives
- Exceptional presentation and communication skills with the ability to confidently articulate creative vision to senior stakeholders
- Strong project management skills with the ability to prioritise multiple fast-paced campaigns
- Highly collaborative with experience working across Marketing, Digital, PR, Production, Content, Product Development and external creative
Desired Qualifications
- Strong experience art directing still life and model photography, moving image and video production
- Deep understanding of luxury brand aesthetics and premium creative execution
- Expert proficiency in Adobe Creative Suite, including Photoshop, Illustrator and InDesign, with an exceptional understanding of typography, composition, colour theory, lighting and visual storytelling
- Strong understanding of video editing, colour grading and post production workflows
- Excellent understanding of digital-first content creation across paid social, CRM, web, ecommerce and emerging platforms
- Experience interpreting creative performance data and customer insights to optimise future campaigns
- Strong understanding of creative production workflows from briefing through delivery across photography, film and digital
- Demonstrable experience using Generative AI creative tools as part of the creative process
- Experience incorporating AI into concept development, ideation, mood boards, visual exploration, storyboarding, creative production and workflow optimisation
- Strong understanding of responsible AI use, copyright considerations, image authenticity and maintaining premium luxury brand standards
- Passion for emerging creative technologies with the ability to identify opportunities that enhance creativity while preserving craftsmanship and brand integrity
- Proven experience leading multidisciplinary creative teams and developing junior creatives
- Exceptional presentation and communication skills with the ability to confidently articulate creative vision to senior stakeholders
- Strong project management skills with the ability to prioritise multiple fast-paced campaigns
- Highly collaborative with experience working across Marketing, Digital, PR, Production, Content, Product Development and external creative
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