Senior Account Executive, Paid Media
$60,000–$70,000 year
On-siteToronto, Ontario, Canada
Toronto, Ontario, CanadaOn-siteFull Time$60,000–$70,000 yearSenior LevelMedium
Full TimeSenior LevelMedium
Job Summary
Develop and execute integrated paid media strategies across social and digital platforms for diverse client portfolios. Manage campaign performance by monitoring delivery, optimizing results, and translating analytics into actionable insights for client decision-making. Collaborate with strategists, creatives, and analytics partners to align media programs with broader communications initiatives while mentoring junior team members. Support day-to-day client relationships through workstream management and strategic recommendations that drive measurable business outcomes.
Required Qualifications
- 3+ years of experience in paid media, digital marketing or integrated marketing within an agency or similar environment
- Experience developing and executing paid media campaigns across social and digital platforms
- Strong understanding of paid social platforms including Meta, Instagram, TikTok, LinkedIn, Pinterest, Snapchat, YouTube and X
- Experience using Meta Ads Manager and familiarity with Google Ads or similar paid media platforms
- Strong understanding of campaign performance metrics, optimization techniques and paid media reporting
- Experience interpreting analytics and identifying trends that inform campaign recommendations
- Familiarity with programmatic display, paid search or broader digital media planning
- Strong project management and organizational skills with experience managing multiple priorities and deadlines
- Strong presentation and communication skills with experience contributing ideas and campaign recommendations to clients and internal teams
- Experience mentoring or supporting junior team members
- Collaborative mindset with a passion for digital innovation, continuous learning and delivering measurable client impact
Desired Qualifications
- Experience with programmatic display, paid search (SEM/PPC) or omnichannel media campaigns
- Experience supporting healthcare, consumer or corporate clients
- Familiarity with media measurement, attribution or analytics platforms
- Experience contributing to integrated communications or marketing campaigns
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