Search strategist
$75,000–$80,000 year
On-site · Chicago, Illinois, United States
Job Summary
SEO strategist responsible for the execution and optimization of a holistic search strategy for a major US brand. Collaborate within an integrated SEO/SEM team to align paid and organic search, proactively identify optimization opportunities, and translate data-driven insights into content recommendations. Conduct in-depth keyword research, perform SEO audits and technical optimizations (accessibility, indexability, structured data, site speed, broken links), and communicate findings and timelines to clients and cross-functional teams. Monitor performance, stay current with digital trends, and drive improvements in search rankings, traffic, and conversions across Google, YouTube, and other search/social platforms.
Required Qualifications
- 3+ years of SEO experience
- Proven results increasing search rankings, traffic, and conversions from SEO initiatives/recommendations
- Experience with Google Analytics, Google Data Studio, and Google Search Console
- Experience with SEO tools for crawling, rank tracking, keyword research, and technical auditing (e.g., BrightEdge, SEMrush, Ahrefs, Moz, Screaming Frog)
- Strong Excel skills (pivot tables, vlookups) and data visualization
- Experience with YouTube search optimization preferred but not required
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