Sales Manager Retail (m/f/d)
On-siteMadrid, Madrid, Spain
Job Summary
Manage assigned retail customer accounts as the primary point of contact, acting as a trusted advisor to store managers and building relationships to drive sales, profitability, and growth. Execute business plans by developing annual customer strategies, organizing coaching sessions for staff, and ensuring consistent Varta brand experiences through hands-on support for operations and merchandising. Leverage field insights from regular store visits to assess performance, pricing, and competitive activity, then translate these into corrective action plans and structured reports that inform national strategies and demand forecasting. Collaborate cross-functionally with Supply Chain and Marketing to resolve logistics issues and implement promotional initiatives, while maintaining high customer satisfaction through responsive issue resolution. Based in Madrid, this role requires a Bachelor's degree, 4–5 years of sales experience, and fluency in Spanish and English.
Required Qualifications
- Bachelor's degree in business, Marketing, Sales, Economics, or related field
- 4–5 years of experience in sales, account management, retail (highly desirable), or customer-facing commercial roles
- Ability to translate market, customer and field insights into action plans
- Excellent communication, presentation, negotiation, analytical and interpersonal skills
- Proficiency in Excel, PowerPoint, and CRM systems
- Fluent in Spanish and English
- Prior working experience in Spain
Desired Qualifications
- Retail experience
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