Sales and Marketing Assistant
On-site · Plantation Broward County, Florida, United States
Job Summary
Provide tours and education to visitors and coordinate move-in with residents and families to ensure rooms are ready and paperwork completed; develop and implement marketing plans and events to improve occupancy and referral base; engage with local organizations, give presentations, and participate in community outreach to promote the facility as the expert in assisted living; monitor customer satisfaction and prepare reports; collaborate with nursing staff, staff, and administration to drive occupancy goals and community relations; contribute to weekly department meetings and quarterly marketing plans while maintaining excellent interpersonal and written communication skills; this role requires direct sales experience in retirement-related services and the ability to work independently within a team.
Required Qualifications
- Direct sales experience with demonstrated results
- Experience in a retirement, nursing home, or assisted living industry
- Organized team player with the ability to multi-task in a team environment
- Proven skills to work independently. Be self motivated and goal-directed
- Excellent interpersonal skills
- Excellent written communication skills
- Must be capable of maintaining regular, reliable attendance
- Computer literacy
- Provide tours and education to visitors
- Coordinate move-in with resident and or family by ensuring the room is ready and paperwork is completed accordingly
- Communicate move-in info to staff
- Coordinate with nursing staff to ensure timely assessments
- Participate in local organizations, identified as bringing value, by making presentations and joining as a member where appropriate in order to facilitate a broader knowledge of the assisted living industry and in particular of the community (communities) capabilities
- Participate as an active leader in the community relating to strategic planning for the developments of marketing action plan and related sales efforts
- Attend community special events to increase awareness among potential referral sources and customers
- Prepare reports as required
- Develop and implement special events and presentations targeted as community education, establishing and maintaining status for the community as the expert on assisted living
- Monitor and evaluate customer satisfaction
- Share results with the Administrator and staff
- Work as part of the team to develop appropriate plans to continually improve satisfaction levels
- Serve as a member of the marketing team whose purpose is to improve occupancy and enhance resident and community relations
- Attend weekly meetings; assist in implementation of quarterly marketing plan; monitor budgets and track results
- Develop and implement special events and presentations targeted at community education, establishing and maintaining status for the facility as the expert on assisted living
- Assist with follow up activities as assigned
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