Regional Sales Manager

Lead the performance of the regional sales team to deliver in-market strategy and achieve annual sales objectives for the Contour blood glucose meter portfolio. Ensure activation plans are in place for new and existing business across all territories to maximize formulary access, HCP recommendation, and market share targets. Partner with targeted NHS accounts and develop local professional relationships with Key Opinion Leaders to drive strip sales volume. Manage the sales organization's priorities through active participation in country management meetings, strategic planning, forecasting, and budgeting processes. Coach the team on selling skills and brand knowledge while conducting regular field visits to monitor effectiveness. Monitor competitive activity and marketplace trends through consistent interaction with external customers and internal teams. This role is located in the southern UK territory, ideally in London.