Regional Product Application Specialist (Motor-Graders)
On-site · Gauteng, South Africa
Job Summary
Regional Product Application Specialist (Motor-Grader Products) at Caterpillar delivers product application expertise at point of sale and through training, conducts product performance studies, gathers customer requirements to identify opportunities for incremental sales, monetizes customer value using Value Selling tools, and collaborates with marketing and sales teams to drive product improvements and business growth. The role emphasizes deep product knowledge for motor-graders, customer-focused solution design, and execution of regional go-to-market initiatives across Africa and the Middle East, with significant travel and onsite work in Kempton Park, SA.
Required Qualifications
- Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
- Products and Services: Knowledge of major products and services and product and service groups; ability to apply knowledge of product and service appropriately to diverse situations.
- Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
- Effective Communications: Understanding of effective communication concepts and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
- Negotiating: Knowledge of successful negotiation concepts and techniques; ability to negotiate successfully across the organization and with external vendors and clients in a constructive and collaborative manner.
- Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
- Technical Excellence: Knowledge of a given technology and various application methods; ability to develop and provide solutions to significant technical challenges.
- Value Selling: Knowledge of the principles and practices for selling products, technology and services; ability to provide overall product/service 'value' and to differentiate support offerings that address clearly understood customer needs.
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