Regional Media intern
HybridMexico City, Mexico City, Mexico
Job Summary
Support the development and localization of media plans and briefs, including channel mix, flighting, and budget allocation to achieve timely execution across markets. Monitor regional media performance and spend daily, compile actionable reports with delivery and efficiency metrics, and share weekly summaries identifying optimization opportunities or budget risks. Coordinate briefings and follow-ups between regional media vendors and local teams, managing logistics and negotiation notes to secure favorable terms and track rate/rebate performance. Assist in executing regional media campaigns and product launches, coordinating with marketing and business unit teams to meet campaign KPIs such as impressions, reach, and cost efficiency. Maintain and update regional vendor and budget trackers, ensuring FCST/ACC/ACT accuracy and improving planning efficiency by documenting spend, commitments, and follow-ups. Produce concise media materials tailored to local stakeholders to support reporting cadences and drive efficiency benchmarks.
Required Qualifications
- Pursuing a bachelor's degree in Marketing, Business, Administration, or a related field
- Strong analytical and communication skills
- Ability to build clear, concise media materials
- Ability to adapt planning approaches for diverse regional audiences
- Proficiency with media/ad platforms (e.g., DV360, Meta Ads Manager)
- Proficiency with Microsoft Office/Google Workspace
- Basic data analysis
- Comfortable synthesizing media performance and spend data into actionable insights
- Ability to compile concise weekly reports
- Able to manage multiple tasks and deadlines across markets
- Able to coordinate stakeholders
- Able to maintain accurate trackers and timelines
- Proactive
- Culturally sensitive
- Collaborative team player
- Strong attention to detail
- Eagerness to learn in a fast-moving, high-scale mobility technology company
Desired Qualifications
- Familiarity with Monday
- Familiarity with budget trackers
- Familiarity with media databases
- Previous internship or coursework in media planning
- Previous coursework in digital marketing
- Previous coursework in data analysis
- Experience for regional audiences
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