Regional Marketing Manager, North America
$80,000–$110,000 year
Remote · United States
Job Summary
Regional Marketing Manager to build North America marketing from the ground up for Companial. Own the full local marketing remit including partner engagement, demand generation, digital presence, content calendar, events, and communications. Collaborate with Global Marketing to align NA voice, craft campaigns, track KPIs, manage the marketing budget, and drive pipeline. Responsibilities span channel partner programs, co-marketing opportunities, events/webinars, website and social channels, SEO/SEM, email campaigns, blog posts, case studies, and partner collateral. Requires strong written/verbal skills, experience marketing to channel partners, and a data-driven approach.
Required Qualifications
- 3 to 6 years of B2B marketing experience, ideally in technology, SaaS, or the Microsoft partner ecosystem
- Demonstrated ability to build and execute marketing programs independently; you don't wait for direction
- Strong digital marketing skills: email marketing platforms (HubSpot, Mailchimp, Microsoft D365 or similar), Microsoft Co-Pilot or other LMM’s, LinkedIn, CMS/website management, and analytics tools (Google Analytics, etc.)
- Excellent written and verbal communication skills; you write clearly, compellingly, and on-brand
- Experience marketing to or through channel partners, resellers, or a partner/VAR ecosystem is a strong asset
- Comfortable with data: you use metrics to make decisions, not just to report
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