Recruitment Marketing & Communications Specialist
On-siteLittle Chute, Wisconsin, United States
Job Summary
Execute recruitment marketing campaigns across digital and traditional channels, including social media, job boards, email marketing, and geofencing. Create, post, and maintain job advertisements on Indeed, Job Center of Wisconsin, and the company careers website while coordinating localized advertising based on terminal staffing needs. Manage employer brand content across social platforms, develop marketing materials like employee spotlights and recruitment flyers, and prepare print/digital assets for job fairs and community outreach. Track campaign performance, compile data for cost-per-hire analysis, and prepare monthly reports. Coordinate hiring events with hiring managers and terminal leadership, monitor online reviews, and facilitate partnerships with workforce development boards and technical colleges. Travel approximately 20% of the time throughout Wisconsin.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Human Resources, Public Relations, or a related field
- Minimum of three (3) years of experience in marketing, communications, recruitment marketing, social media management, employer branding, or a related field
- Experience developing marketing content across digital and traditional communication channels
- Strong writing, editing, and content creation skills
- Experience managing social media platforms
- Familiarity with digital marketing tools
- Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously
- Proficiency with Microsoft Office applications
- Ability to analyze marketing performance data and prepare meaningful reports
- Willingness to travel throughout Wisconsin approximately 20% of the time
Desired Qualifications
- Paycom experience
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