Public Relations Associate
$62,200–$83,300 year
On-siteBay Lake, Florida, United States
EXPIREDBay Lake, Florida, United StatesOn-siteFull Time$62,200–$83,300 yearEntry LevelEnterprise
Full TimeEntry LevelEnterprise
Job Summary
Support earned media campaigns from planning through execution and reporting, while developing multiplatform opportunities that connect Disney Experiences with audiences. Identify shifts in media consumption and emerging journalistic voices to translate trends into innovative communications strategies. Draft press materials, briefing documents, and event communications, then coordinate media engagement for interviews and press events including onsite hosting. Monitor coverage, maintain media lists, and compile results for reports. This full-time, on-site role is based in Lake Buena Vista, Florida.
Required Qualifications
- Previous experience in public relations, communications, media relations, journalism, digital media or a related field
- Understanding of the evolving media landscape, including digital media, content creators, podcasts, social platforms and emerging content formats
- Demonstrated curiosity about changes in media and audience behavior, with an enthusiasm for identifying trends and exploring new approaches to earned media
- Strong writing, editing, storytelling, presentation, project management and research skills, with excellent grammar and knowledge of Associated Press writing style
- Experience supporting media relations efforts, including pitching, media hosting, press-material development or event execution
- Strong organizational and project-management skills with the ability to manage multiple assignments, meet deadlines and adapt to changing priorities
- Collaborative approach and demonstrated ability to build relationships with internal and external partners
- Creative and forward-looking mindset, with a willingness to challenge conventional thinking and contribute new ideas
- Proficiency with Microsoft Word, Excel and PowerPoint and Canva or Keynote
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing or a related field, or equivalent professional experience
- This is a full-time, on-site role based in Lake Buena Vista, Florida
Desired Qualifications
- An appreciation for the Disney brand, knowledge of Disney fan culture and familiarity with the global businesses represented within Disney Experiences
- Familiarity with media monitoring, social listening or measurement platforms
- Experience working within a global brand or complex corporate organization
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