Promotions Analytics Manager
On-siteAustin, Texas, United States
Austin, Texas, United StatesOn-siteFull TimeConstructionEnterprise
Full TimeEnterpriseConstruction
Job Summary
Lead a team of analysts to manage the monthly promotions program, defining targeting strategies, optimizing offer structures, and designing rigorous measurement methodologies including test/control groups and A/B testing. Build and maintain data pipelines and targeting models in Databricks to determine customer offer eligibility, while producing post-promotion reporting on incrementality, ROI, and lift for senior management. Establish reusable analytical tools and quality standards across the full promotional lifecycle. Requires a Master's degree, 7-10+ years of experience, and proficiency in Databricks and causal inference.
Required Qualifications
- Master's degree in a technical or quantitative field from an accredited college or university
- 7-10+ years of experience in data analytics, marketing/promotions analytics, or a related field
- Hands-on experience with Databricks (Spark, SQL, notebooks, Delta Lake) for large-scale data processing and analytics
- Proficiency in Data Science Techniques: clustering, regression, classification, uplift/propensity modeling, and anomaly detection
- Strong measurement methodology experience: experimental design, test/control and holdout groups, incrementality and lift measurement, A/B testing, and causal inference
- Experience managing and developing a team of analysts or data scientists
- Some travel required, may include air travel
- Ability to occasionally lift and/or move up to 10 pounds
- Ability to adjust focus, as necessary to use a computer
- Ability to regularly talk or hear
- Ability to frequently stand, walk, and sit
Desired Qualifications
- Good to have: experience with MLOps and with building agentic solutions
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