Programmatic Channel Marketing Senior Associate
On-site · New York City, New York, United States
Job Summary
Programmatic Channel Marketing Senior Associate on the Paid Media team responsible for planning, executing, and optimizing large-scale programmatic digital advertising campaigns using both manual and automated (AI/agentic) methods. Lead campaign setup, trafficking, QA, and optimization; develop targeted media strategies; mentor junior teammates; drive automation and workflow improvements; oversee budgets, pacing, and bid strategies; produce detailed performance reports with actionable recommendations; ensure brand, privacy, and platform compliance; stay ahead of industry trends and platform updates.
Required Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 4+ years of hands-on experience in paid media and programmatic campaign management
- Advanced proficiency with DV360, The Trade Desk, Amazon DSP, CM360, and other ad tech delivery and reporting platforms
- Strong analytical, communication, and project management skills
- Excellent organizational and multi-tasking skills
- Proven ability to work independently and lead collaborative projects
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