Product Senior Lead
On-siteDallas, Texas, United States
Job Summary
Shape and drive the long-term vision of Alli's platform features, ensuring its evolution aligns with business objectives and industry trends. Lead the development of AI and data science-driven tools that enhance marketing performance and decision-making. Own the strategic roadmap, prioritizing initiatives that bridge media teams to maximize marketing impact. Establish high-impact partnerships with industry leaders to advance AI-driven product capabilities. Oversee multiple product lifecycles, driving end-to-end execution from ideation to launch, optimization, and continuous innovation. Lead a portfolio of high-impact product initiatives, ensuring cross-functional alignment and timely delivery. Champion UI/UX innovation, ensuring seamless user experiences and intuitive product designs. Foster a culture of experimentation, leveraging A/B testing and data-driven iteration to refine product experiences. Develop and scale go-to-market strategies, ensuring smooth product adoption and clear communication across internal and external audiences.
Required Qualifications
- Bachelor's Degree or equivalent work experience
- 5+ years of related work experience in an advertising/creative agency and/or in a product focused role within a technology based organization
- 5+ years of experience working with customer data, martech data sets, and/or digital advertising platforms
- experience working alongside creative teams
- Strong stakeholder management
- Prior experience building and delivering product marketing presentations to large audiences, both internally and externally
- past experience with Keynote/PowerPoint
- Passion for understanding users and their behavior
- Prior experience working with LLMs and prompt engineering and/or data science modeling
- Prior experience managing the end to end product lifecycle
- Self-motivated
- keen interest in learning new tools and technology
Desired Qualifications
- Experience with analytics tools such as: Pendo, Mixpanel and Google Analytics
- Familiarity with creative intelligence platform such as: Smartly, VidMob, Kargo
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