Product Marketing & Sales Enablement Manager
On-siteBelfast, Northern Ireland, United Kingdom
Job Summary
Lead end-to-end product launches by coordinating cross-functional deliverables, defining buyer-facing messaging frameworks, and holding stakeholders accountable to timelines. Own product messaging, launch readiness, and sales enablement by building battlecards, competitive positioning materials, and objection-handling guides. Leverage Gong insights to extract real buyer language and deal patterns, serving as the primary marketing point of contact for the sales team. Track and report on launch readiness and enablement adoption metrics to inform strategy. Partner closely with Sales and Product to build enterprise GTM infrastructure, balancing strategic thinking with hands-on execution of workstreams.
Required Qualifications
- 5–6 years of product marketing experience in enterprise B2B SaaS
- fintech/financial services experience
- understanding of long sales cycles and complex buying committees
- ability to own product launches or enablement programs end-to-end with reasonable autonomy
- familiarity with HubSpot, Salesforce, and Gong or similar conversation intelligence tools
- experience with Letter.ai or similar AI-assisted content/messaging tools
- ability to review call recordings, extract buyer language and objection patterns, and translate them into positioning and enablement assets
- strong writing and storytelling skills to turn technical product detail into clear buyer narratives and crisp sales assets
- comfort in a lean, high-growth environment where structure is still being built
Desired Qualifications
- fintech/financial services experience
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