Product Marketing & Planning (Platform & App) - Product Planning Section, Auto Business Department (C&M)
On-siteTokyo, Tokyo, Japan
Tokyo, Tokyo, JapanOn-siteFull TimeEnterprise
Full TimeEnterprise
Job Summary
Plan, execute, and improve products and promotions to increase users of the reservation platform and cross-functional products. Conduct surveys and analyze user data to drive KPI management and reporting. Manage cross-business and collaborative campaigns with Rakuten and other business units. Utilize various marketing tools, including SEM/SEO, to support strategy development and execution. Join the Auto Business Department's new unit focused on MaaS and connected cars to expand market share for car life services and trading platforms.
Required Qualifications
- Marketing experience in internet services (3+ years)
- Digital marketing experience (3+ years)
- TOEIC Score exceeding 800 (or similar level of English ability)
- University Degree earned in an English-speaking country
Desired Qualifications
- Good communication and positive attitude
- Data analysis skills (knowledge and experience using SQL)
- Understanding of digital marketing including SEM/SEO
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