Product Marketing Manager, Power Conversion
$170,000–$180,000 year
On-siteFremont, California, United States
Job Summary
Develop differentiated product messaging and positioning for Nextpower inverter and power conversion offerings, translating technical capabilities into customer benefits. Equip sales teams with tools, content, and training to support conversations, including presentations, one-pagers, and launch materials. Build go-to-market plans for new products in partnership with product management, sales, engineering, and marketing. Create outcome-focused narratives around utility-scale performance, modularity, reliability, and domestic supply chain confidence. Identify customer needs, market trends, and competitive dynamics across developers, EPCs, utilities, and asset owners. Drive development of product collateral, campaign assets, website content, and internal training materials. Partner with cross-functional teams to gather customer feedback and ensure consistent product communication.
Required Qualifications
- 8+ years of experience in B2B product marketing, product management, technical marketing, sales enablement, or related roles in an industrial, energy, electrical, or infrastructure technology field
- B.S. degree in a technical, business, marketing, communications, or related field
- Proven ability to translate technical product capabilities into compelling customer value propositions
- Comfortable working with engineers and product managers, with the ability to understand technical concepts and use correct terminology
- Strong writing, messaging, and storytelling skills across technical and commercial audiences
- Ability to gather and synthesize customer, market, and competitive insights
- Adept at building slide decks and presenting to internal and customer-facing audiences
- Ability to manage multiple projects in a fast-paced, global environment
- Strong cross-functional collaboration skills with sales, product, engineering, and marketing teams
- Able to travel domestically and internationally as needed
Desired Qualifications
- Experience with utility-scale solar, power conversion, inverters, energy storage, grid infrastructure, electrical balance of system, or renewable energy markets strongly preferred
- Experience developing product launch plans, sales enablement tools, customer presentations, and marketing collateral
- Experience with utility-scale solar project development, EPC workflows, power plant operations, or electrical infrastructure is a plus
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